Professional Content Writers | Content Writers in India

Author: Ekta

  • Forget grammatical errors with these top-notch tools

    Forget grammatical errors with these top-notch tools

    To polish your writing and ensure that it is error-free, you can use a number of online proofreading tools. These online proofreaders can assist you in delivering an article that will make a positive impression and help you achieve success.

    Let’s take a look at some of the great tools available online:

    1.Grammarly

    buy grammarly
    Credit: premiumdada

    Since its introduction in 2009, Grammarly has continuously increased its accuracy and functionality, and customers have rewarded the tool by continuously placing it at the top of lists of grammar check software. It simply outperforms all of the competitors when it comes to accuracy, capturing more errors than the next best solution could accomplish while providing the user with either a basic or more advanced interface. This app is available as a dedicated desktop application in Mac OS and Windows, as an application for iOS and Android, or as an extension for common browsers such as Chrome, Safari, Edge and Firefox. Many important features are available in its free online version.

    2.White Smoke

    A unique technique called Natural Language Processing is used by WhiteSmoke to detect a larger range of phrasing mistakes. Artificial intelligence and complex algorithms are used in conjunction with Natural Language Processing to achieve this. You can use the application’s writing score feature, which is presented as a coloured bar and plain phrases such as “bad,” “fair,” and “great” to assess your work based on how many mistakes there are in your writing sample, to describe your performance. WhiteSmoke offers monthly, annual, and three-year payment plans for both basic and premium services.

    3.Proofreading Tool

    The proofreading tool has advanced editing capabilities. It may examine your work for various issues, including punctuation, tricky phrases, provincialism, and much more. Due to the speed with which the spelling and grammatical checks are performed, you will be able to change your work rapidly. By clicking on the highlighted words or sentences, you can get ideas for how to correct them. Prices are determined by consumption and can make payments through a variety of payment modes.

    4.Ginger Software

    It’s a superb free online tool that also includes extensions for Microsoft Office and the majority of browsers. As you read through your document, you will receive real-time suggestions. Apart from correcting your grammar and spelling in real-time, Ginger can also translate into forty different languages, which should make interacting with those who speak different languages more enjoyable. While the online extension is free to use, there are restrictions on the number of corrections that can be made per week. Premium packages are available on a monthly, quarterly, or annual basis and include advanced features.

    5.PaperRater

    It swiftly scans your document for grammatical and spelling mistakes and scores your output using artificial intelligence and a zippy flavour of data science. To conduct a thorough scan and identify plagiarized passages, PaperRater’s Plagiarism Detector uses the enormous indexes of the major search engines. While the basic version of PaperRater will provide you with functional capabilities, the premium subscription will allow you to submit more submissions per month.

    Unique and engaging material is critical to the success of any business, academic endeavour, or professional advancement, and free online proofreaders are a lifeline for people who are not native English speakers.

  • Why is it significant to know your niche in content writing?

    Why is it significant to know your niche in content writing?

    Finding topics to write about might be challenging for writers who are just starting out. Many of us jump at the opportunity to write, regardless of our level of competence. But the fact is that, whether you’re just starting as a writer or have been writing for years, it’s crucial to spend some time thinking about your specialty or niche. 

    Now the question comes, what is Niche in Content Writing

    A niche is a specific area of writing in which you specialize. Your area of expertise, where you have a thorough understanding of the needs of a potential customer, is up to date on current trends, and have established strong relationships with industry experts. When you first start, you must find a writing niche if you want to be recognized as an expert in your field. 

    Businesses/Companies want to hire someone knowledgeable about their industry to save time and money during the onboarding process. Having a niche proves to prospective customers that you possess the necessary knowledge and experience to create high-quality content for their website. The other advantage of being a niche writer is that you can charge a high price due to your subject matter expertise. You can create amazing content for small businesses and Fortune 500 companies by focusing on your specific writing skills.

    After deciding on your writing niche, advertise yourself as a specialised writer. Mention your niche in all of your social media channel’s headlines and bios.

    How to choose your writing Niche

    Figure out what you love or your area of expertise

    Ask yourself what you enjoy writing about or what it is you are most knowledgeable about. One of the most effective methods to determine your interest is to observe the type of information you consume or the type of article you enjoy reading. .00However, selecting a niche does not imply selecting just ONE. If you have experience in more than one field and are equally passionate about each one, you can work in various niches.

    Practice continuously 

    To be successful in your chosen niche, you must put in the necessary time and effort and practice a lot. When you’re first starting out, it’s important to try different things here and there. You can practice your writing skills by writing short social media posts or opt for short 500-word writing opportunities. Evaluate your previous write-ups to see if there have been any significant shifts in your focus. 

    Know your target audience/market

    Making the mistake of choosing freelance writing niches for which you do not have a target audience will prove to be a complete waste of time. So go out and look for businesses, blogs, and magazines that will pay you for writing in your area of expertise. It would be best to consider identifying gaps or opportunities in your target market that you can fill with your writing.

    Look for potential clients

    Rebrand your website and social media accounts to position yourself as a specialist. Promote your products and services. After establishing your writing niche, it’s time to begin looking for work. You can submit your articles to publications specializing in your niche. Alternatively, approach local businesses in your niche to offer your services. Contact them to explain what you do and to ascertain whether they require content creation or blog posts for their business.

    Be a lifelong learner who strives to improve their writing abilities and area of expertise. The greater the level of your expertise, the greater the demand you will have from your clients.0

  • Types of Content and Where to use them

    Types of Content and Where to use them

    When it comes to online marketing, content is king. It’s what will set your business apart from the competition while also attracting relevant online traffic and converting leads. To help your brand stand out in this digital world, embrace all forms of content. Text content is always essential for digital marketing but creating and promoting visual and interactive content can also be highly beneficial when done correctly.

    One must select the appropriate type of content for the marketing mix based on their consumers’ requirements and business goals. Let’s look at some of the finest types of content you can use to grow an online audience and attract prospective customers.

    Types of content

    Blog Posts: Blog posts and articles, perhaps the most popular content on the web, have a lot to offer to the audience. Blogging is one of the most popular content marketing methods for small businesses since it is simple to write, optimize, and publish without using expensive tools. Blog posts that are well-written and optimized are a great way to get found in Google when people search for specific problems and needs that have been addressed in individual blog posts.

    Email Newsletter: Emails are simple, concise, and often short, making them easy to create regularly. Promotional emails, Email Newsletters or email notifications for new blog articles and thank you emails are all types of email content that allow connecting with the audience in a one-on-one interaction.

    Video Content: Because people consume all kinds of media on their cell phones around the clock, video has become an increasingly popular form of content creation. It is also an excellent way to connect with the audience because videos allow sharing complex information in an engaging manner. Live video is another popular form of digital content that many brands use to build real-time connections with their audience.

    Social Media Post: There is no doubt that every business should be using social media in some manner. Social media sites such as Facebook, Instagram, and Twitter, help companies reach new audiences and nurture consumer relationships. You can also use User-Generated Content in social media, such as having customers post their pictures or answer surveys. Even if s business has a limited budget and resources, this is an excellent way to establish an online presence.

    Infographics: When conveying complex information, infographics are simple to understand. Infographics can be used across online business marketing plans due to their aesthetic appeal and simple format. Infographics can be reused in various forms, from standalone blog pieces to social media posts on platforms such as Pinterest and Facebook. Companies can also create blog entries depending on the infographics to provide further information on specific themes addressed in the infographic.

    White Papers: A white paper educates customers about a specific problem or topic and then provides step-by-step directions for resolving that problem. These dense documents go into extensive detail on particular topics. To increase engagement, share samples of white papers on social media and on image-sharing sites. White paper data and trends can also be reused as guest blog posts and case studies on the website.

    Case Study: Case studies are customer success stories that show how a company assisted a specific client or customer in becoming successful. Case studies can help a business emphasize unique applications or uses for its services and products. Case studies should be included on sales and landing pages where clients are likely to go when exploring the products or services.

    Businesses should conduct research to learn about the target audience’s needs and their Customer Journey. It is pretty simple to create fantastic content after the target audience has been identified and a business has learned how to answer customer questions with online content.

  • Content writing – An amazing career opportunity

    Content writing – An amazing career opportunity

    The internet has turned into a one-stop shop for all of our needs, from research to shopping, travel packages to news, or even medical prescriptions; the World Wide Web has collected everything under one roof. We can now get information on any topic with the click of a button. But have you ever thought about who creates all the information you read online? It was created by a group of professionals known as content writers.

    What is Content Writing
    Content writing is a method of expressing your thoughts and views in the form of words that compel a specific segment of the audience to take action or simply provide them with valuable information. Writing content is much more than just writing articles. It can be in any form, such as video scripts, blogs, website material, podcast scripts, YouTube descriptions, social media posts, news articles, and so on. It is a very gratifying career path that provides immense creative satisfaction. You should be motivated, believe in your writing, and can understand new concepts swiftly.

    Who should write Content?
    This career choice is perfect for those who are excellent at expressing their thoughts in words, especially those wishing to showcase their writing skills in a professional environment. You must possess excellent linguistic skills, grammar, and vocabulary. You may receive topics about which you have no prior knowledge or even things you have never heard of. You will need strong research skills for these topics since you will be required to read and understand before providing information to others. Additionally, you must have a knack for editing and presenting content engagingly and concisely. Editing is a vital part of writing since it makes the content more appealing to readers.

    Scope of Content Writing
    The scope of content writing as a career is vast. There are three main methods for content writers to make income:

    Paid by the word
    It is a very popular way for writers to start. Many charge a price per word – going prices currently vary between 50 paise and 3 rupees per word. In this writing style, you must either put in research time into your word count or focus on pieces that require less prep.

    Paid by the hour
    It is a more valuable option if you’re a thoughtful writer who enjoys conducting research and slowly writing the perfect article.

    Paid by the project
    The majority of writers’ ultimate purpose is to execute a project. With this kind of writing, you’re likely to switch from being a generalist to specializing in a particular area of expertise.

    Also, there are broad career categories that are often sought after and in high demand:
    SEO Content Writing
    Blogging
    News Writing
    Academic Writer
    Technical Writer


    How good is a career in content writing?
    If you enjoy writing, imagine a life where all you have to do is write creatively and get well paid for it. Because this market can be pretty uncertain, one must learn from failures to create a stable content writing career. Some may have to go through experiences and learn phases by working with a smaller firm, but others may find great chances right away. Experience in a content writing career is one of the most critical factors to help someone increase their career score. When it comes to job opportunities in content writing, practically every major business, including marketing, entertainment, and corporate, needs content writers. A job as a content writer requires perseverance and involvement in writing and creative activities.

  • Why content marketing is an integral part of your business?

    Why content marketing is an integral part of your business?

    The most successful digital marketing efforts have content marketing at their base. Content marketing used to be a means to differentiate yourself from your competitors, but it has now grown into an ultimate need for any modern brand. It truly is the glue that holds all of your company’s assets together, leading to increased revenue.

    To help you understand the significance of content marketing, here is a list of the top benefits it may bring to your business:

    Build Trust and Improve Brand Reputation

    In today’s competitive digital environment, companies must work hard to earn the trust of their leads and customers. It is easier to develop trust with the target audience if the content is interesting, informative, and valuable. Customers get a picture of your company through web content. They are more likely to align with your Brand if they enjoy how you express yourself.

    Improve SEO efforts

    SEO plays a crucial role in increasing a company’s online visibility, and content creation is the most successful SEO approach. More content on the site increases the Brand’s chances of ranking for more keywords. Furthermore, strong content can help you develop backlinks to your site because other sites will want to connect to yours to share what you have to say, which will help you increase your organic audience even more.

    A cost-effective way to bring in new clients

    Lead generation is critical for small businesses that rely on consistent visitors to expand their brand and increase revenue. Content marketing is not only effective for lead generation, but it is also inexpensive. Though less immediate, articles that rank for relevant keyword phrases can bring new clients for months or years.

    Showcase the Brand’s expertise

    Consumers want to know that they are dealing with industry experts who understand the business’s ins and outs. Content marketing enables your company to showcase its competence in a specific subject. Every time you write, you show leads and consumers how much you understand the sector and the difficulties they encounter.

    Influence Conversion

    The goal of every marketing strategy is to bring in new customers to boost sales. Content marketing boosts conversions by allowing you to communicate with and educate your consumers. The CTA tells the reader what they can do next to improve your content for conversions. It takes them gently but clearly to the next step in the conversion process.

    Social Media Engagement

    All of the great advantages provided by social media are based on high-quality and relevant information. As a platform, social media provides direct access to customers that no other marketing medium can match. Your marketing team may build a genuine relationship with your client base through posts, comments, and engagement.

    Easy to analyze

    A marketer probably spends a lot of time trapped in a bind, debating what works and what doesn’t for the company. With a successful content marketing plan, you can easily track and analyze your statistics, allowing you to immediately determine what is and what is not working for your audience.

    While there will always be techniques that produce quick results, content marketing sets your company for long-term success. High-quality content marketing improves customer awareness, generates leads, and boosts conversions.

     

  • How to get paid for Content Writing

    How to get paid for Content Writing

    Writers write for several reasons. Some want to be famous; some have a personal story to tell, and others need to get something off their hearts and thoughts. Some seek riches through their writing. Everyone is motivated by one or more of these forces. And a small handful wished to earn money from their writing, which is a natural result of the preceding. They want to make their hobby of writing into their career and earn from writing. While writing is a wonderful hobby, it may be a challenging career to earn a living from. Besides, you must be an exceptional writer to earn a livelihood from it. Instead of going for “full-time author” right away, choose a career or work as a writer in other ways. This is referred to as commercial writing.

    The following is a list of different positions for a commercial writer:

    • Blog Writing

    Starting a blog for your brand or business can be beneficial. It’s a great way to express yourself and can help you get online visibility, connect with your audience, and earn extra money. Writing about something you’re interested in will always be more fulfilling than forcing yourself to write about something you’re not. So, start with choosing your niche. Such blogs add value to your brand and act as a platform for you to showcase your expertise on the subject, allowing you to build a loyal reader base and monetize your blog.

     

    • Literary Magazine

    Working with a literary magazine allows you to learn about the finer details of writing, as well as the art of literary criticism. The first step is to find a magazine that publishes the type of material you write and would like to be published in.  Start by writing for small journals or websites to build your portfolio. Begin to look for active opportunities on LinkedIn, Times Jobs, or Facebook gradually. Facebook Groups are also a fantastic area for literary groups to network. Finally, one word of caution:- If you submit the same piece simultaneously to multiple literary publications, you need to be prompt about withdrawing your piece from consideration if it’s accepted elsewhere.

    • Publishing House

    Publishing house is made up of many people and departments. There are editors, sub-editors, cover designers, marketing and PR team, acquisition team, etc. Depending on your skills, you could work in any of these departments at a publishing house. The official websites of these publishing houses, which include a Work with us page where they keep posting regular employment openings in their organizations, are the most excellent place to start.

    • Freelance Content Writer

    A freelance writer is an independent professional, also referred to as an independent business owner.  They often work on multiple projects at the same time and are paid separately for each one. As requested by the client, freelance writers must produce well-researched and adequately written relevant text. Understanding SEO, Blogging, Proofreading, and Copywriting are some abilities that may be helpful before plunging into the sea of freelance writing. It is essential to take on a variety of projects while you are first getting started. From lifestyle writing to social media writing and pretty much anything else you can think of. Use this experience to determine what works best for you and to find your niche.

    • Ghostwriter

    Many people have good writing skills but are uninterested in the public attention that writing might bring. If this is you, ghostwriting may be a good fit. As a ghostwriter, you would collaborate with others to assist them in the creation of writings, such as books or speeches, but you would not be publicly credited as the author. As a Ghostwriter, your pay is heavily influenced by the industry you work in and the clients you write for.

    It will take time, but you could eventually be working with big-name or brands, making a living from doing what you love – writing.